A successful website is now a major goal for nearly every business. A well-designed, easy-to-read, popular online presence is key to establishing online branding.

One of the best ways of achieving a high-profile online presence is promotion. This is a lot easier than most people think. Having your site mentioned on one of the social bookmarking sites is mighty powerful, especially if a number of your visitors do this. Here is a list of the most popular Social Bookmarking sites

If you are finding my posts helpful, informative, or even just inspiring, please comment on them. I would really, really appreciate it if you’d also recommend any of my pages to one of the Social Bookmarking sites listed. In fact, if you do, send me the link to consultant [at] marketmou.com, and I’ll send you not one, but three valuable ebooks on starting and running an online business, with lots of essential information for getting your website noticed. Not bad for five minutes work!

At SES Jose, a few people asked for a way to authenticate Googlebot, so I talked to some folks on the crawl team and got an official way from them to verify Googlebot. Since it was official, I said “What the heck, why not throw it up on the official Google webmaster blog.

And so I did–the post is live here. Enjoy, and hope this is helpful to folks.

September-ish is Google’s birthday! Nathan Weinberg notices that the birthday cupcake only has five candles, but it’s because they are the Roman numerals VIII to mean eight.

You may be asking yourself: “Is Google’s birthday Sept. 7th or Sept. 27th?”. Check out my blog post from 2005 and you’ll see that (in my opinion) Google’s true birthday is Sept. 7th. I think one year (last year?) there was a lot of stuff going on Sept. 7th, so we didn’t get around to celebrating our birthday until Sept. 27th. So why do it on Sept. 27th again this year? Well, I know I forgot and didn’t even notice when Sept. 7th passed by. I mean, I had to keep my eye on the prize: Talk Like a Pirate Day on Sept. 19th.

Many marketers make the case to use the intelligence learned in SEO to put into a PPC campaign. Such a strategy could be revising content on landing pages, changing title tags and description tags, long tail keywords, etc. Implementing these changes could have an effect on Quality Score, CTR, Avg CPC, Ranking, etc.

But, I say […]

Yahoo Search Index and Google PageRank Updates
The past 24 hours have been quite busy as far as search engine updates are concerned, with Google updating PageRank and Yahoo making some changes to its search engine index.
Yesterday evening webmasters began picking up some changes in Google PageRank with the little green bar on their Google Toolbars (for […]

A while back Thomas aka Twistermc, whipped up a handy tool for creating RSS subscription buttons to place on blogs. This makes it easy for the reader to subscribe to the blog using their favoriate RSS reader or aggregator. (See the buttons down the left side of this blog) This particular tool has been very […]

We all heard about Rocketboom selling its first ad spot on eBay, but do they have flat ad rates? They do, and the show’s producer Andrew Baron talks about advertising prospects of the show that was recently rocked by the departure of its star host (dated June 12, before Amanda’s leave).
Rocketboom’s Advertising Rates
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I’ve been amazed at my recent poll that shows that 46% of my readers that voted said that they never buy text links.  Now keep in mind, my blog is about 80% dedicated to “link building” topics….and yea, I do buy some under the radar quality links…so it really suprised me that almost half of […]

Recently I fielded an emailed question from a reader as to which is better home for a blog: as part of the company web site (www.company.com/blog/) or as a separate domain (www.companyblog.com)?
I get this question often and see it mentioned in the forums as well.
There are many factors that influence whether your blog should be […]

High search engine rankings are important to most bloggers and website owners. To achieve those page one search placements, a combination of interesting and informative content along with many links to your blog are needed.
Let’s talk about links today. To be more specific, let’s discuss the often overlooked links to your blog or website’s internal […]